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OXYPURE is a joint collaboration between a group of companies and brands which individually provide specialist cleaning services in the sterilisation industry - making OXYPURE one point of call when it comes to the purification of domestic, commercial, industrial and professional environments. Defined Branding was tasked with corporate identity development and the creative origination of promotional marketing content and materials for Bufferboys Cleaning Specialists, Wilson Industries and Oxypure - from logo origination and brand development to the production of promotional...

From conceptual storyboards to audiovisual production planning, costings, location scouting and execution, Mission Deli Wrap Television Commercial had to be fresh, attractive and fun whilst communicating the brand benefits in a memorable and enjoyable way. Defined Branding interpreted the client brief carefully and created the right kitchen setting which compliments the visual production to great effect, making this TV advert a success for the brand owners. From filming, editing and motion graphics to creative direction, talent performance and post-production, like...